I, among many others, suggested this kind of thing last year: a rapid response unit made up of specialists in the various climate science sub-disciplines who would be on call to answer media inquiries, debunk erroneous claims from denialists, and so forth. As of a couple of months ago (I am a bit late to this story) the Climate Science Rapid Response Matchmakers (CSRRT) opened for business:
The CSRRT is a match-making service between top scientists and members of the media and office holders and their staffs from various levels of government.
The group of climate scientists who are members of the Climate Science Rapid Response Team have been chosen to cover almost all the diverse areas of Climate Science. They have been selected for their expertise based upon their extensive original research as evidenced by their publications in professional peer-reviewed scientific journals. The group is committed to providing rapid, high-quality information to media and government officials.
I would encourage any media types who might occasionally read this blog to, if you are writing on AGW, give the service a try, if only to get beyond the small circle of talking heads who tend to get quoted over and over again whenever the topic comes up.